Last Thursday, we had the chance to go out to Downtown Disney in Anaheim. We were there to shoot Nick Weber, who will be the next edition to the Craftsman’s Guild. Nick is an executive chef at Catal Restuarant and Uva Bar. His creativity and passion for food has caught our attention. Creativity such as creating a PBR (Pabst Blue Ribbon) sorbet for Fat Mike of NOFX. More details coming. When we first arrived, Nick was working on some fresh Ahi tuna from the Newport Farmers Market, so good. The Craftsman Guild represents individuals who really have a passion for their craft. They are respected in their community. The guild is essentially the “behind the scenes people” that we respect and these are the individuals that inspire SLVDR. If you dont know too much about it, click here. Any how, here are some of the shots from that day. The full release along with interview questions are coming soon!
Archive for January, 2012
Nick Weber
Monday, January 23rd, 2012A visitor
Wednesday, January 11th, 2012On Monday, Rob’s friend Cody came out to the office. He works with Rob on a few projects so he’ll be in and out of the office for a few days during the week. He resides in Chicago, but is visiting California for the month. Its great to have new faces in the office, tired of looking at Rob. We went out to lunch at the Gypsy Den in Santa Ana, which is right around the corner from the office. Super convenient. The decor is definately cool, make sure you look up at the lamps.
Cody and Rob talking about current projects (top secret)
My waldorf chicken, try it.
Like I said, look up and check out their cool chandlier lamps?
See you there. Good day.
Recap: Agenda
Wednesday, January 11th, 2012It was my first time out to Agenda. Rob has done it many times though. What goes on at a trade show? Brands, Retailers (buyers), Press, the crew of brands come out. People who are really working hard? The sales team and buyers. They are constantly at work. Everyone else seems to be catching up on old times and chatting. Press and bloggers alike are patrolling the isles and doing interviews and checking out the brand’s new collection. SLVDR was located at I12. Our neighbors included Makia, Le Specs, Pony, and freshjive.




Chris of 722 Figueroa sellin’

Rob chattin’ along with SLVDR on the racks.


Penny skateboards are pretty cool, I like the purple and gold.

GPPR had some cool stuff too.


Herschel Supply are doing big things, they are releasing a grip of bags in every color you can imagine.

Next show is Project in Vegas, we’ll see you out there. If not, i’ll be posting on the event.
Good day.
Apparel News – SLVDR womens
Saturday, January 7th, 2012In these past few days, Rob and myself were out at the Agenda Trade Show in Long Beach. The weather in Southern California has been really good. Driving down PCH made Rob really want to surf, the waves were reported to be double head. It was a nice drive in general. Good weather along with an ocean view, you can’t beat it. I will be posting more pictures very soon, so stay posted! Any how, SLVDR has been working on a women’s line and its first collection will be released Fall 2012. Apparel News has a good write up on the colleciton and what to expect.
“SLVDR’s philosophy puts a twist on classic men’s clothes, such as a unique pocket treatment and out-of-the-ordinary fabric applications. The new women’s range almost literally translates SLVDR men’s styles and scales them for the women’s body with a few nips and tucks.” Read more Here.
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Wednesday, January 4th, 2012New Year!
Monday, January 2nd, 2012The new year is here! Rob and myself would like to wish everyone a Happy New Years. SLVDR spring collection is around the corner. We just shot some samples for SLVDR Fall 2012 collection, ill post some sneak peaks later. There is more than just a mens collection now (hint). But for now, take a look at what to expect in the near future.












